About Us

They say some of the best businesses start from a passion, and for us, that passion is skincare. notSKIN. was founded by a mother and daughter who have always loved exploring the world of Korean beauty together. From sharing face masks on movie nights to testing new serums, skincare has been our way of bonding, learning, and practicing self-care.

We created notSKIN. to bring that same joy to you! We believe that skincare should be trustworthy, effective, and fun. That’s why we only offer authentic Korean brands we love and trust. Whether you’re a longtime K-beauty fan or just getting started, we want you to feel happy, confident, and cared for—just like we do when we share skincare together.

What Makes Us Special?

🌸 Curated by a Skincare-Loving Mom & Daughter – Every product is personally picked with love.
🌸 100% Real Korean Beauty – No fakes, no shortcuts, just the best.
🌸 Fast U.S. Shipping – No long waits, no high minimums—just easy shopping.
🌸 A Free Gift with Every Order – Because you deserve a little extra glow!

Welcome to our skincare family—we’re so happy you’re here! 💖